Woven Threads – Stories from Country

There is still so much misinformation and misunderstanding of Indigenous people’s cultural needs in Australia. Sharing stories is one of the most effective ways of breaking down stigma, creating connection and educating Australians about Indigenous communities. Woven Threads aims to bring the conversation of Indigenous issues to the foreground in order to start accelerating dialogue and creating social and behavioural change, through our social good series.

Woven Threads is driven by a simple yet powerful mission: To inspire positive change in the world and spark vital conversations around the issues that deeply affect so many of us.

We weave together the threads that bind us as people and shine a light on mental health and social issues with unique and engaging animations that connect strongly and illuminate brilliantly, offering a pathway of support, action and hope.

Our goal is to:

• highlight the impact of colonisation on all Indigenous Australians.

• inform all Australians about First Nations’ lived experiences so they will know and understand their life circumstances.

• develop empathy for First Nations people and encourage insight so changes needed in our community will be supported.

• provide positive Indigenous role models through evocative and visually stunning images underscored by the voice of the actual people, sharing their stories, exposing their raw vulnerability and enormous courage.

• be inclusive and to unite by breaking down barriers, reducing stigma, and empowering and inspiring all who watch.

Our partnership with Deadly Connections and NITV to develop the series helped us to identify the areas that the project will focus on. We have conducted thorough research into how to engage with Indigenous communities whilst upholding cultural protocols. Part of this is engaging many First Nations creatives, storytellers and artists to work on the production of the series. If we are unable to find Indigenous crew for certain roles we will endeavour to create trainee positions where ever possible.

Our vision is to create a Social Good Platform that sparks conversation and empowers people to act, in the hope that it will affect social and political long-term change.

The action we hope to see is recognition of the stigma surrounding Indigenous communities, with the aim to increase equal opportunities, mental health, employment and compassion. We hope that by watching these films the knowledge gap surrounding Indigenous communities will narrow and viewers will be more likely to understand the diversity of the Indigenous journey, value the history and understanding of country, that is unique to them. With this knowledge viewers will be empowered to contribute to the changes needed to be make our society equitable.