Seconds to Midnight

Public awareness of the impact of modern nuclear warfare is largely in denial. Atomic weapons hold no comparison to advanced, multi-missile nuclear warheads of today. The 15,000 warheads possessed by just 9 countries, are 30 to 50 times more powerful than those used on Hiroshima and Nagasaki. These countries are increasing their nuclear arsenals and spending $100 billion dollars every year on modernising and maintaining them.

Our experts on radiation poisoning, famine and climate science, will say that even more rapid climate change, radiation fallout and acid rain will lead to a collapse in global food production. Two billion people will be starving within a decade. Fresh waterways and soils will be poisoned while food production will not recover for 30 years.

On a positive note, the UN Treaty on the Prohibition of Nuclear Weapons was signed by 35 nations in 2017 - once 50 member countries have signed, the treaty will come into force and outlaw nuclear weapons.

Using CGI and Virtual Reality experience to illustrate how drastically the planet will change for decades, our hope is to encourage populations through social media to make a difference by joining anti-nuclear campaigns and writing to their leaders.

Our ambition is not to sensationalise but to trigger response to do something about those changes – to warn what could be, so it never will be – to make nuclear weaponry pariahs like biological, chemical and landmines.

Our documentary and VR experience aims to show how drastically the planet could be permanently damaged and why such nuclear strikes should never be allowed to occur.

Core objectives of both the documentary and VR experience are to:
- Support non-governmental campaign efforts to positively educate and influence policy makers and the general public in the global threat posed by nuclear weapons
- Create awareness and meaningful social and political activism to progress the abolishment of nuclear weapons and establish unliteral agreements to make nuclear weapons illegal (as we have biological warfare)

We hope to motivate our audience to:
- Reach out to our partner charities and campaign organisations.
- Find out how they can make their opinions on Nuclear Weaponry heard by their democratically elected leaders and policy makers
- Sign petitions, speak out on social media and engage in other democratic means to lobby against the rise of Nuclear arming and aggression

ICAN’s international network of scientists and experts in nuclear weapons are supporting us in both research and the development of the documentary and VR scripts to ensure that our scientific, environmental predictions and modelling are accurate.

ICAN’s co-operation also extends to introductions for research, interviews and collaboration with the International Physicians for the Prevention of Nuclear War, International Network of Engineers and Scientists for Global Responsibility, The Atmospheric and Oceanic Sciences, The UN and the Red Cross.

This is a dark subject, but there’s so much we can do to change the future for the better. This is documentary will touch on the dire effects of limited nuclear attacks and the positive steps that we, as a global community, can take to prevent those attacks.

Social media campaigns, writing to local politicians and leaders, joining a growing network of anti-nuclear movements and simply word of mouth, can help stop an accidental, or deliberate catastrophe.

Our separate VR experience provides a new perspective which will prompt the public and business to demand the dismantling and abolition of all nuclear weapons through:

1. Becoming members of our campaign and lobbying for public awareness.
2. Talking about the unique documentary/VR experience on social media.
3. Arranging screenings in their communities and schools.
4. Writing to their local politicians asking them to lobby for the abolition of nuclear weapons.

Social media and public support will determine success. A controversial documentary, and VR experience, will generate publicity around the world.

Short Term Goal:
- Increased social media conversation, continuing publicity and debate.
- Increased membership of anti-nuclear movements and groups.

Medium Term:
- Our partner NFP’s receive increased support for fundraising at key political and media events, using clips of “Seconds to Midnight” at their functions.

Long Term:
- Increased discussion across mainstream media and geopolitical landscapes leading to the ratification of the UN Non-Proliferation Treaty.
- The dismantling of all nuclear weapons by the key nine nations and unilateral agreement by those nations to make nuclear weapons illegal, like biological, chemical and landmine weaponry.

Any companies which choose to donate towards the making of the documentary will have open access to use it on their websites, workplaces and functions. All donations are tax deductable